The Canali Experience: Store Launch and Su Misura

With so many weddings to attend at the end of the year, I have been contemplating much on the kinds of formal wear that gentlemen are wearing. As every night I show up for wedding, be it gigs or invitations, I always hate the challenge to suit differently or to show up with something I haven’t wore last week. I don’t deal with fashion pressure easily as I don’t really care that much. How many of you actually ended up wearing the same thing over and over again to weddings and formal parties just as I did?

It was a good thing that Canali invited me to host their store launch event right in the midst of my formal wear confusion. I got to learn so many things, met a lot of people and enjoy Canali’s prime store that exhibits formal wear, sport casual and accessories.

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Suit by Canali. Loving the pocket square detail!

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Mingle session with fellow bloggers and other fashion journalists.ย 

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All the details in the fabric.

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Final brief before the show starts.

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Wine to warm the night.

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Canali, Plaza Indonesia, Ground Floor.

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Exquisite.

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Su Misura: Made to Measure Service.

Now, let me explain to you what Su Misura means.ย Su Misura (french for made to measure) is a service that allows you to own a Canali suit made exclusively for you. Not just suits, but also blazers, pants, coats, dress shirts and even knitwear! This service is so exclusive that you can choose over 500 options of fabric that are renewed each season and many of which are made exclusively for Canali.

Enjoy creating as you are given the freedom to pick your own detail as you select lapels, buttons, pockets, linings, collars and cuffs among other options. Once the suit is finished, you can wear it with pride as your name will be embroidered on the label itself.

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The Su Misura corner.

The event lasted only for a while, but being able to witness such a commitment to bring only the best details in their product and interior was quite a profound moment to me. I guess the commitment is what makes Canali one of the best in the industry since 1934.

Truth be told, I am very much humbled by the invitation to experience Canali.

 

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Keep exploring,

DR. (@demasryan)

PS: Thanks to PT Trans Fashion Indonesia for having me! I would like to thank Rizky Aditya from Le Motion Photographyย for these beautiful photos of the event. All credit goes to Le Motion.

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